Micah Gentzel is a web developer with 10 years of experience in website management, full-stack development, and UX/design. Micah's technical and creative expertise is complimented by the soft skills necessary to guide clients and non-technical stakeholders in website strategy based on analytics, user experience, and accessibility best practices.

Work Experience

Soft Skills

  • Leadership/Project Management
    Web development lead.
  • Reporting & KPI's
    Present performance to stakeholders.
  • Website Strategy
    Information architecture and goals.
  • Email Marketing Strategy
    Integrate creative with goals.
  • Client Proposals & Contracts
    Align goals before execution.
  • Client Pitches
    Outline capabilities to prospects.

Hard Skills

  • Web design & UX
    Begin and end with user experience.
  • Web QA
    Diffy, WAVE, WCAG, 508.
  • Mobile-First
    Most users are mobile.
  • Web Accessibility
    Follow WCAG and best practices.
  • Responsive Web Design
    Device sizes and orientation.
  • Responsive Email Design
    Ensure universal usability.
  • HTML
    Semantic HTML5.
  • CSS
    With SASS/LESS.
  • Javascript
    Use latest standards.
  • Web Stacks
    LAMP and LEMP.
  • Domains & Hosting
    Registration and DNS management.
  • PHP
    Versions 5 through 8+.
  • SQL Databases
    MySQL, MariaDB, MongoDB.
  • WordPress
    Full-stack development, custom themes and plugins.
  • Email Marketing Platforms
    MyEmma, Mailchimp, Constant Contact.
  • Email Technology
    SMTP, DKIM, SPF.
  • Email Testing
    Litmus.
  • Symfony
    Modern PHP framework.
  • Twig
    HTML framework for websites.
  • Version Control/Git
    Github and Bitbucket.
  • Doctrine
    Database ORM.
  • MJML
    HTML framework for emails.
  • Servers
    Apache and nginx.
  • Operating Systems
    Linux, MacOS, Windows.
  • Google Analytics
    Web metrics and KPI's.
  • Google Ads
    Digital Marketing.
  • Facebook Business
    Web Anayltics and Digital Marketing.
  • Google Tag Manager
    Implementing containerized tags.
  • Office Suite
    Powerpoint, Excel, Word.
  • Creative Cloud
    Photoshop, Illustrator, AE, Premiere Pro.
  • Productivity
    Workamajig, Jira.

Examples

Education